THE JOURNAL

I'm Siobhan, a lifestyle and event photographer based in New York! Explore the range of my work on the blog and perhaps find inspiration for your own shoot or event.

A Fresh Take on Brand Photography with Kait Rose Beauty at The Huntington Loft

Working with Kait of Kait Rose Beauty is always such a creative highlight. As a Long Island-based aesthetician, Kait has built a brand that’s both luxurious and inviting—with pink as a signature color that shows up across her space, her wardrobe, and her overall vibe. For this session, we took that soft, feminine energy to a new setting: the beautifully lit Huntington Loft.

We incorporated pink in subtle but powerful ways—from her product and prop styling to her nails—to keep things cohesive and on-brand. Color is such a huge part of visual storytelling, and Kait’s branding is a perfect example of how to lean into that confidently.

Another big focus this time around was her. I always encourage my brand photography clients to do solo shots at least once a year. As business owners, we’re the face of our brands, and regular content that features you builds trust and connection. Kait showed up beautifully—confident, radiant, and totally in her element.

We also took time to photograph some of the new skincare and makeup products she’s offering. Clean, styled product shots are great for both social media and websites, and they add so much value when you’re launching or introducing something new.

To make things even more dynamic, Mallory from The Simple Social Team joined us to capture behind-the-scenes and short-form content. Having a content creator on set is a huge value add. It gives clients extra assets to share across Reels, TikTok, and Stories, all while keeping the energy up during the shoot. Mallory brought such a great presence and helped us tell Kait’s story in motion as well as in stills.

As a brand photographer on Long Island, sessions like this remind me how powerful intentional visuals can be. Kait’s audience gets to see not just what she does—but who she is. And that’s what builds connection and trust online.